We're Taking Texas to Le Mans

Article published at: Jun 6, 2025 Article author: Shelli Sutton
We're Taking Texas to Le Mans
All The World of deBoulle

Texas holds a powerful place in the global imagination, and nowhere is that more evident than in Europe, where the Stetson cowboy hat is recognized as a symbol of independence, authenticity, and heritage.

To represent Texas on the world stage especially at the 24 Hours of Le Mans, a place where history, speed, and endurance collide during the most iconic race in motorsport — is more than just sport; it’s a statement of pride.

And this year, Texas is riding right into the heart of it. With Nick Boulle behind the wheel, representing both his home state and his family’s legacy through de Boulle, one of Texas’s most iconic luxury jewelers, the stars have aligned for a moment of true racing drama. 

The roar of the engine, the blur of headlights in the night, and the unmistakable silhouette of a Stetson cowboy hat in the paddock—this is how Texas shows up. From Carroll Shelby’s breakthrough win in 1959 to A.J. Foyt’s all-American triumph in 1967 in Shelby’s Ford GT40, Texans have made their mark at Le Mans. Now, with Nick Boulle carrying that tradition forward at 200 miles per hour, the spirit of Texas is back—and it’s faster than ever. It’s not just a race; it’s a celebration of grit, precision, and heritage. This isn’t just about fast laps—it’s about family, excellence, and representing Texas with integrity and style at the highest level.

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